Youth
have a different ways of standing out and showing the world who they are and
what they stand for. Ever since we were little, the types of clothes you wear,
what type of music you listen to, place you into a certain genre of society. So
what do youngsters do to break free from these stereotypes put on them and how
do they show their individuality?
Many result to one simple word: tattoo.
Initially these tattoos were seen as labels meant to distinguish what tribe you come from so you do not get killed by
your own However, in today’s society the meaning of tattoos have changed.
People now see tattoos as either a reminders, a way to show off their creative
side, religious symbols, or just something to get for fun. No matter what the
reason, a tattoo signifies an individual as being different and having a
diverse sense of independence. Many times, the location of a tattoo is hidden,
showing a sweet secret side to their rebellion. Although these individuals have
different symbols on they bodies, they are still tied together by the ink and
the pain. This topic has no simple answer but it addresses the question of
social identities and how they are built in youth today. I chose this topic
because it is something that has crossed my mind when I see people walking down
the street, I just get curious to why they decided to get a tattoo. As you read
this paper you will see the stories of different individuals and their reasons
as to why they got their tattoo but these youngsters have created their own
social identities in order to break from stereotypes while establishing a
permanent connection to one another.
Before
I discuss my interviews and my findings I would like to talk about the methods
used to conduct my research. As with any other ethnography I had to pick a site
that related to my research topic, I choose a tattoo shop called Third Eye
Tattoo in Santa Clarita Valley. There are a two reasons to why I choose this
shop, one because the location was close to home and two because the location
was different. Third Eye is located in a secluded part of the town, away from
major housing areas and businesses. The location shows uniqueness in its
tattoos and how distinctive are by being in a different area outside of the
main area This reflects how tattoos themselves are distinctive, for not
everyone has one or feels the same way about them. The tattoo artists and staff
were all kind and helpful, none of them seemed to question the motives of this
project, rather they were eager to respond. In addition to visiting the tattoo
shop, I met individuals with tattoos and got to get their stories and meanings
behind their tattoos. I interviewed a range of people which included those I
knew through school to people I had meet at the shop. This variety helped me
understand the different types of reasons as to why youth get tattoos and build
a connection with each individual. I learned as an anthropologist, you have to
view the story from the Others perspective, whether you agree or not, your job
is to listen and interpret their thoughts. This I feel this was the hardest
part of my research because I constantly wondered if my questions presented and
bias in the first place. I tried to ask people how they felt about the tattoos
they were getting while trying not to supply them a word choice. Another way to
avoid any biases was to create an online survey. I felt this was necessary in
order to get the opinion of the public on tattoos rather than just the people
who had them. Obviously not everyone felt the same about tattoos, so it was
important to also get the point of view of those who disagreed with getting
tattoos and why. With the increase use of technology and social networks it has
become easier to connect with people and receive a border range of responses.
The
most critical part of this research was trying to understanding the environment
and the individuals perspective of tattoos. Not everyone felt the same way
about their tattoos and had different emotions to them. Some regretted getting
them while other loved the even more than before. Some people got them for
religious reasons and others as a reminder of a thought or a person. Getting
the data was easy but understanding and putting it together was hard because I
did not want to include my own bias opinion. I wanted to make sure I collected
enough data in order to understand the majority of choices. My paper is aimed
at understanding how social identities are built through tattoos and how they
are viewed. I want to express that this answer is based on the majority of
answers conducted in my research and everyone is still entitled to their own
opinions about the subject. I have changed the names of some individuals to
protect their identities and so everyone’s opinion will be treated equally.
I
started off my research by going to my field site, as mentioned before it is
the Third Eye Tattoo Shop. My first visit was my first time there, so I took
some time to observe the area. It was a nice Saturday afternoon with not a
cloud in sight. Surrounding the tattoo shop are four other shop which two of
them are closed, one is a pizzeria, and the other a liquor store. Behind the
shop were more smaller shops some occupied and some not, there was also a
bigger parking lot. I walked into the shop a bit surprised to see that the
walls are covered with designs, there were no white spots. The artwork varied
from the people to the body parts and to symbols, I had not seen anything like
it before. I met the owner Josh and explained to him the topic of my research
and he handed me portfolios of the artists as well as set up an appointment for
us to meet the next day.
As
I looked through the portfolio I noticed two things: one every artist seems to
have a distinct signature, not saying that every one looked the same but the
opposite, their art looked unique. None of the artwork seemed to look the same
even if a theme was similar, it was done differently. A tattoo artist I
interview had a response to this, “I think tattoos are suppose to be unique not
like everyone else. If a client comes in with a picture off the internet, I let
them know that I will change it up and make it my own to respect the artist who
drew it as well as the person who as the tattoo on their body”, said Carrie. I
was curious to how people responded to that, “Some people are okay with it and
some are not but I don’t do tattoos that are someone else’s work”, the 23 year
old responded. Carrie had become a tattoo artist over a year ago and although
she is just beginning, she loves her job. Like most tattoo artist she has a
variety of tattoos on her body and believes that tattoos have now become a
youth tradition. Through Carrie’s responses I noticed a passion for tattoos,
this was not just her job but this was her life. To her, tattoos to her are a
way people for people express themselves through images on their body, voicing
out their identities.
When
I interviewed Josh the owner of the shop, I got a different perspective. Josh
believed, “Tattoos are a way youth find themselves, the older you get the more
comfortable you are with your body but when you are young many reasons come
into mind like peer pressure or rebellion”. He explained that eighty percent of
his clients were youth, ages between 18-30 and there was about a forty/sixty
male to female ratio. I was curious on what type of tattoos youth typically
get, if there was any specific genre that male get or females get. “If you want
to generalize then yes girls have a tendency to stick with flowery and bright
colors while guys get more tribal tattoos or tattoos that make them look more
masculine. Yet everyone is different with their wants and needs”, Josh
discusses. I asked him whether the environment made a difference big city
versus small town and he explained that not really small town have youngsters
who are bored so they get tattoos but the bigger cities means more population.
Another artist named Chris had a similar answer to this question, “With the
increase in technology, its not hard for kids to obtain different designs. It
increases their knowledge so geographic locations don’t matter”. Chris got his
first tattoo when he was eighteen and decided to get it to know what it felt
like to have a tattoo. He feels tattoos are more common than before but they
are still a symbol of status. “Even though a tattoo has a lot to do with the
individual self, they build a culture, it does go back to building a
community”, Chris explains. After these two interviews I really began to
understand that the ideas about tattoos vary. Not everyone had the same opinion
about why people get tattoos and what they represent including the tattoo
artists.
Through
this shop I met a girl name Stacy. I had know Stacy before because it was a
small town but I had not talk to her for a while. When I went back to the shop
the third time we exchanged numbers and were able to meet up. I asked her about
her tattoos and she responded kindly, “I got my first tattoo when I was 17, my
mom took me because I was a minor.” Stacy explained her tattoos were birds
placed on both sides of her hips, she had always loved them and “its a reminder for me to always keep faith and hope
in myself.” She has a half sleeve as well as a lower back tattoo, Stacy plans
to get more in the future. It was interesting to know that parents were a
factor in helping the youth get their tattoos. Another girl I had interviewed
named Rashi said, “My mom advised me on the tattoo design and location and she
went with me so I could hold on to her arm tightly while I got the tattoo.”
Rashi is a college student at California State University, Northridge and she
discusses further on the issue of parental approval, “I know my mom would
support me if she thinks I am not doing something wrong. If she would not have
agreed for the tattoo, so I would not have gotten it. Plus, even if I would
have gotten the tattoo without my parent's consent, they would eventually have
seen it and found out.” Yet not everyone felt that their parents approve was,
Tasha another CSUN student simply stated “No. They'll probably disown me if
they out.” Steven a friend I had known for the last couple of years explained
his parents disapproved of tattoos so there was not a point in telling them.
Majority of the interviewees expressed that their parents did know about the
tattoo before hand and approved if they were sure.
Stacy’s
interview got me wondering about one of the main questions about my research
why get a tattoo? For her it was a reminder but was that the main reason for
everyone? An interviewee named Kyle explained about his tattoo of a black cross
with a red rose and a verse from the Bible above the cross, “What the tattoo
means to me is how far I have come in life and how much God has helped me
through it. Ever time I am struggling with something I think of that verse and
it helps me get through tough situations.” He was not the only one who had a
religious tattoo, Rashi also explained the meaning of her OM sign, “I believe
giving myself pain would be a little way to thank my God for everything He has
done for me. It is my way of showing that this pain is nothing compared to all
the pain God takes for me.” Tasha mentioned that her tattoos of crosses on the
side represent how religious views are different in her family and getting the
crosses under her arm on her ribs shows her religion as hidden. Yet for some it
was just simply the curiosity that lead to their tattoo like Megan, an
individual I had met at a friend’s house one day. She explained, “I decided to
get a tattoo because I simply am in love with dolphins and was intrigued by the
idea of "body modification" and decided to place my interest within
my skin.” It seemed like everyone had some type of personal connection to the
tattoos they had gotten, not matter what the reason the body modification held
importance in their lives.
A
unique reason given by a friend was, “I got it because me and my best friend
wanted to get a tattoo together to symbolize our friendship. We've been best
friends since we were 6 and every time I look at my tattoo it reminds me of all
the things we went through together throughout the years.” This was one of my
ex co-workers named Candace. Candace was also a student at CSUN. I found though out my interviews that
remembrance was most common but what people were trying to remember was not.
Megan, the person who also suggested the tattoo shop, Third Eye explains, “I
love my tattoo, dolphins represent strength, intelligence, and independence.
They are also beautiful animals”. I also conducted a Facebook interview with an
old friend named Lisa, she wrote back, “I got it in memory of my friend who
died earlier this year. It will remind me everyday to be just how he used to
be...positive, happy, and always trying to make a difference in someone else's
life”. Also one of my classmate,
Ruben explain that he kind of regrets his tattoo now because it does not
represent who he is anymore. Even though I was not with her to see her
emotions, I felt Lisa’s pain through her words. Everyone no matter what their
reason had an emotional attachment to their tattoo. Their reason whether
religious or to remember something held a special meaning to each person which
was important enough to be placed on their body forever.
According
to my online survey majority of the people felt tattoos were interesting and
they told different stories about the individual. Yet not everyone agreed, some
felt tattoos were a way a person destroyed their body and some believed one or
two tattoos were fine but too many were just not appropriate. I was curious as
to how people with tattoos viewed each other. Do they believe they have a
community among themselves or do they see themselves no different? A former
high school friend named Gabby explained over coffee one day, “I sorta feel a
connection with them. I feel like they wouldn't judge me for having a tattoo
because they're cool with that kind of stuff. I also respect them more because
they have the balls to permanently change something on their body too”. Candace
also talked about feeling a connection with people with tattoo because they
have gotten through the same psychical pain as her. Others said they were just
curious about what it meant to the person who had it, some felt it made no
difference. Steven expressed it was “the same way I feel when I see someone
wearing pants or a shirt”, he laughs, “It's nothing new.”After getting mixed
responses I started to wonder, what if a tattoo represents an individual’s
perspective about their life but at the same time this permanent ink binds them
all. All of them no matter what,
have a design placed on their body permanently, which creates an association
with one another.
There
are many theories that I can relate to my ethnography but one that I found
quite interesting was the network society theory discussed by Manuel
Castells(1997). In this theory he talks about the nine features in which a
network society is built: information, global economy, flexibilities, social
polarization and social exclusion, culture of real virtually, politics,
timeless time, and space flows. Even though all of these features do not relate
to my topic, they share the same concept of youth with tattoos and the
communities of individuals that cannot be connected by space but by what they
represent.
The
main features of the network society theory that relate to my topic would be
the idea culture, of real virtually, and space flows. Castells explains that
with the increase in technology it lead to change in the way we gain gaining
information and communicate. Technology had now become the new way to express
yourself and this lead to cultural changes. These cultural changes are also
shown in the youth with tattoos. For example Carrie explains the influence of
technology and originality. She discussed how people will come in asking of the
same design from the internet, not respecting that it is already on someone’s
body. Space flows is another concept of Castells that relates to youth with
tattoo. He discusses how space is no long a place but something that has no
boundaries due to the increase of technology. The local can now become the
global causing this interconnection of people from different areas. That is
exactly what the tattoo has done as well, it has created this connection among
a group of people by not having any boundaries. For example during my research
many have said that when they pass by another person with a tattoo they have a
slight more acknowledge of the person and even sometimes a nod to show that
they connected for they have experienced the same pain to obtain a tattoo. Even
though tattoos represent individuality they create this community of people
that share this connection through ink which shows communities and culture are
no longer created by place but space flows.
Similar dynamics are shown with the art
of walking. In his article “Walking in the City”, Michel de Certeau shows how even
walking is a way an individual can express themselves and create a relationship
with others that are walking. Symbolizing who you are is an important factor in
life and many youths have decided that detailed designs on their body is their
way of show this concept.
In
his article Certeau talks about looking about the empire state building from
the view about stating that things looking different from a different point of
view. He starts off with this in order for people to look at the concept of
walking from a different perceptive. Walking is a way people contest against
the structure of urban live for they are doing an activity that involves going
against the norms of urban life which is traveling the fastest place from point
a to b. It is a way of expressing their individual self as well as changing the
aspects of a city. Walking changes the physical structure of an urban city by
creating sidewalks and more movement, rather than being an industrialized area.
The synchronized walking techniques of individuals give them a common ground.
Walking with others even if they are strangers connects people through their
footwork and gives them a chance to communicate through this process. Certeau
explains walking as a process that opens up the opportunity to meet people that
you wouldn’t usually meet creating an open space which is the use of the public
realm.
This
theory relates much to youth and tattoos for tattoos are used as a form
individual expression. Just like walking, tattoos are a way of rebellion whether
it is against society or a parent; they show a person is different from the
rest. Tattoos also create their own community for if a person with a tattoo
sees another person with tattoo they show some sign of respect because they
both went through pain and have this mark of ink even though it may not be the
same design. People with tattoos have a common ground which the ink that has
permanently been laid on their body creating a bond. This bond creates the
curiosity of what the tattoo means creating conversations no matter the
location. Walking also create a bond between people from the way they walk
creating relations giving the chance of communication.
After
much research and interviews I realized that my question can be answered
through the general responses received but when it comes to the subject of
tattoos and constructing social identities the answer cannot have an exact
definition. This is so because a tattoo is something personal, it is a choice
and what is represents and whether or not to get one is up to every individual.
The desire to stand out is something that is in us all whether we show it by
the way we walk, talk or dress, we all have different ways of expressing our
individualities. Tattoos are a way youth have now come to symbolize what they
stand for while creating a relationship among others with tattoos. The people
that do have a tattoo are connected to each other no matter the design for they
all have made the decision to have something permanent on their body. I would
like to thank the tattoo artists and interviewees in their help in finding my
questions and well as answering some of them. This research project has taught
me that you end up finding more questions when using anthropological methods of
study but they also come with answers.
-Aarshee Talwar
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